Jordan’s BLOG
Attract More Customers With Short-Form Videos
By understanding how the interest graph works, you can tailor your content to appeal to your audience's evolving preferences. This model rewards content that aligns with users’ interests, and short-form videos are a potent medium to encapsulate those interests, engage with the audience, and foster a connection.
Why facebook isn’t working for your small business (and how to fix it)
If you’ve been using Facebook to market your business, but you haven’t been seeing the results you expected, it might be because you suck at it.
The Perfect Timing: Boosting Your Social Media Marketing by Posting at the Right Time
Imagine throwing a fabulous party but at a time when everyone's busy. The result? Empty chairs and wasted efforts. Similarly, posting on social media when your audience is asleep or busy means your fantastic content might go unnoticed.
Adapting Your Message: The Power of Platform-Specific Content
To make a splash, businesses need to speak the language of each digital "party" they attend. It's all about starting with a clear message, dressing it up differently for each platform, and always being ready to pivot when presented with new information.
